Will King

Will King

Will King founded male grooming brand King of Shaves in 1993, taking on US shaving giants Gillette and Wilkinson Sword. Since then, the brand’s holding company, KMI, has acquired personal grooming brands including Ted Baker and Fish and recently launched an online cut-price razor subscription service offering customers three razor blades for £3 a month.

Taking on the world, one shave at a time

Taking on the world, one shave at a time

In just a few years there has been an irreversible, seismic change in the way the world communicates.

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