The digital generation is transforming the workplace

Technology has been changing the workplace for many years. Back in 2011, the Perspective series report ‘Exploring the Shift in Employee Expectations’ found that 86% of employers were experiencing demand from employees for flexible working. It was shown to boost employee job satisfaction and be a strong attraction for the best talent in the marketplace, while simultaneously saving businesses money on their overheads and increasing employee productivity.

At Vodafone we’re proud to be practising what we preach with our ‘Better Ways of Working’ programme, ensuring all our employees can work flexibly, around the office or from home – and we have seen valuable benefits in employee motivation and satisfaction.

And we’re not the only ones. Four years on from our last study and flexible working practices are going strong up and down the country. No longer is it a new phenomenon, or the reserve of only the most experienced and trusted employees; flexible working is now an expected part of everyday working life. And technology is the enabler at the heart of this workplace revolution. As Millennials – the most recent, ‘digital native’ generation – are joining our workplaces, the demand for Small and Medium Enterprises (SMEs) to embrace technology grows by the day.

Capturing the best Millennial talent can have huge advantages; but getting these people on-board is not straight forward. And, with the digital generation seemingly favouring corporates over SMEs, it’s only likely to get tougher to attract them. At the same time, we need to balance Millennials’ expectations and needs with those of the existing workforce, ensuring they can collaborate effectively.

The latest Perspective series report, Millennials breathing new life into the workplace, gives some fascinating facts and insights around the new generation workforce. According to the research, a staggering 81% of HR managers say that they make the workplace more productive. I encourage those who want to attract new talent to invigorate their company to read the report.

Click here to read full report.